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Tip: Content is King - Create a case study
We have already covered the importance of content to help improve your ranking on Google in previous months, but more importantly it adds credibility to your website to create the point of difference, help convert more leads into clients and more. One of the most effective strategies we have found for clients has been to write up some case studies. These may be of real clients, broken into industries, or for those who are client sensitive you can also use a fictitious client. Both options are effective. Case studies demonstrate your expertise and how you can solve common challeng... Read More...


Top 23 Australian Directories to help your SEO
In the early days of the world wide web, online directories were all the rage. Once your website was live on the internet all you needed to promote it was to submit it to any of these directories - the more directories you were listed on, the more relevant and important your website was considered by the search engines. Unfortunately, it wasn't long before cheap online marketers took advantage of this and sought backlinks to their websites anywhere and everywhere, spammy or otherwise. As a result, the Google algorithm changed and evolved and the influence directories had ... Read More...


6 SEO Mistakes to Watch Out For in 2019
Your business is running nicely, your website is live, you've got your Google tools setup, but now you want to improve your ranking in the search results. Everyone keeps telling you about SEO - search engine optimisation - but half the things you read seem to contradict the other half. You know you need to make changes to improve your results, but you can't tell the difference between which changes will help your ranking and which changes will actively harm it.  SEO can be a frustrating experience - a lot of it is based on figuring out how Google's constantly... Read More...

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