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7 Ways Social Media Can Boost Your SEO Rankings
Social media's influence on search engine rankings has been a long term debate. While it's been confirmed by Google that social media isn't a direct contribution to your SEO rankings, there is evidence that suggests the social signals created by this presence are influential. Social media was designed for mass sharing and increased visibility. Likes and shares create social signals that also have the potential to do the following: Distribute content further Improve brand reputation & recognition Improve the longevity of your posts Improves organic traffi... Read More...


9 Signs Your Digital Marketing Strategy Needs An Overhaul
Your digital marketing strategy is an investment of time, money and effort so it's understandable to be disappointed when you don't see the results you were expecting. It can be difficult to figure out what's gone wrong, or to even realise that your strategy is letting you down. For this reason, we've compiled a list of the most common signs that your digital marketing strategy needs a revamp and what you can do about it. If you find yourself scratching your head and wondering if something is going wrong, here are some of the 9 signs that your digital marketing strateg... Read More...


How Businesses Lose Money With Google Ads
Paid advertising has many benefits and has the potential to bring quality leads and sales to businesses small and large. The results speak for themselves - businesses utilising Google Ads typically earn an average between $2 in revenue for every $1 they spend on Google Ads up to $8 for every $1. This method of paid advertising is notably beneficial due to the fact it's highly targeted, works to your budget and overall is a low risk investment. So, with all these positive facts in mind, how is it possible that businesses end up losing money with Google Ads? Here's how: &n... Read More...
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